Campaign Manager, AWS Cloud Sales Center (CSC) , US Customer Acquisition

ID: 4760

Type: Full-time

Category: Others

Company Name: Amazon Web Services, Inc.

Location: USA, TX, Austin; USA, VA, Arlington; USA, WA, Seattle - Austin - United States

Salary: 115,600.00 - 160,000.00 USD annually

Job Description

In this position, you'll work at the intersection of sales, marketing, and customer and partner engagement, contributing to pipeline generation across multiple sales segments. You'll collaborate with Marketing, Specialty Sales and Services, Business Development, AWS Partners, and AWS Sales Leadership to execute and refine customer engagement strategies. This role has a heavy focus on the integration points with AWS Marketing and manages lead flow quality and expectations into the Customer Acquisition organization.

Key job responsibilities
Marketing Integration Lead: Key Responsibilities (L6)

**1. Cross-Functional Marketing Partnership & Advocacy**
Serve as the primary liaison between Customer Acquisition and AWS Marketing, building deep, trusted relationships with functional leads across Demand Generation, Field Marketing, Digital Marketing, Partner Marketing, and Events. Represent CA interests in joint planning forums, advocating for stronger SLAs around lead quantity, quality, and delivery timelines — and holding marketing counterparts accountable to commitments that directly impact pipeline outcomes.

**2. Marketing SME & Strategic Advisor within Customer Acquisition**
Function as the resident marketing expert and SME within the Customer Acquisition organization, translating marketing strategies, programs, and campaign mechanics into actionable guidance for CA leadership and frontline teams. Proactively identify gaps or misalignment between marketing investments and CA pipeline needs, and drive data-backed recommendations to optimize lead flow, conversion rates, and marketing-sourced pipeline contribution.

**3. SLA Governance & Performance Management**
Own the definition, measurement, and enforcement of cross-functional SLAs between Customer Acquisition and Marketing stakeholders — including lead volume targets, lead quality standards (MQL/SQL criteria), response time commitments, and feedback loops. Establish regular operating cadences (WBRs/MBRs) to review performance against SLAs, surface risks early, and drive corrective action with urgency.

**4. General Campaign Team Responsibilities**
- Lead customer-facing sales engagement at live and virtual events, or via direct campaign execution, including running prospecting calls, discovery meetings, or supporting CARs and partners to progress opportunities
- Forecast, track, and report campaign effectiveness metrics and overall ROI to internal stakeholders; continually monitor, analyze, and tune campaigns to maximize conversion, pipeline, and revenue generation
- Advise and spearhead technology and tool adoption plans in support of pipeline and revenue generation
- Drive timely decisions, clear blockers, and escalate issues appropriately; proactively identify risks and propose solutions

About the team
Diverse Experiences
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.
Why AWS
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.
Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.
Inclusive Team Culture
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.
Mentorship and Career Growth
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Basic Qualifications

- 5+ years of program or project management experience
- Experience using data and metrics to determine and drive improvements
- Experience owning program strategy, end to end delivery, and communicating results to senior leadership

Preferred Qualifications

- 2+ years of driving process improvements experience
- Master's degree, or MBA in management, business administration, economics, engineering, marketing
- Knowledge of Excel at an intermediate level (e.g., pivot tables & charts, multiple criteria lookups, nested logical/IF formulas, data cleansing, array formulas, etc.)
- Knowledge of general AI tools

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, TX, Austin - 115,600.00 - 160,000.00 USD annually
USA, VA, Arlington - 115,600.00 - 160,000.00 USD annually
USA, WA, Seattle - 115,600.00 - 160,000.00 USD annually

Company Information

Company Name: Amazon Web Services, Inc.

Company Website: https://aws.amazon.com

Company Address: 410 Terry Ave N, Seattle, WA 98109-5210, United States

Amazon Web Services, Inc. (AWS) is the cloud computing and infrastructure arm of Amazon.com, Inc., offering a broad and evolving portfolio of on-demand cloud services, platform services, and infrastructure products for organizations of all sizes. Founded to provide scalable, reliable, and cost-effective computing resources over the internet, AWS enables customers to deploy and run applications and services without the need to build and maintain physical datacenters. The company’s public materials describe it as a provider of on-demand cloud computing platforms and APIs to individuals, companies, and governments, supplying infrastructure and higher-level services that accelerate application development, data processing, storage, and global delivery. Core business activities: AWS’s primary business is the design, operation, and delivery of cloud-based computing resources and managed services. That includes offering virtualized compute capacity, object and block storage, database engines (managed relational and NoSQL), networking primitives, identity and access management, security and compliance tooling, analytics and big-data processing stacks, machine learning and AI services, developer and application deployment tools, serverless computing, container orchestration services, content delivery, and Internet of Things (IoT) connectivity. AWS also provides enterprise-focused offerings such as hybrid cloud solutions, migration services to assist organizations in moving on-premises workloads to the cloud, managed operations and support plans, professional services, and training and certification programs for IT professionals. Main products and services: AWS’s product set spans foundational infrastructure to highly managed, domain-specific offerings. Key foundational services include Amazon Elastic Compute Cloud (EC2) for virtual servers, Amazon Simple Storage Service (S3) for scalable object storage, and Amazon Virtual Private Cloud (VPC) for isolated networking. Managed database and data services include Amazon Relational Database Service (RDS), Amazon Aurora (a high-performance relational database), Amazon DynamoDB (a fully managed NoSQL database), Amazon Redshift (a petabyte-scale data warehouse), and Amazon ElastiCache (in-memory caching). For compute modernization, AWS provides AWS Lambda (serverless compute), Amazon Elastic Kubernetes Service (EKS), and Amazon Elastic Container Service (ECS). AWS’s advanced and specialized services include Amazon SageMaker for building, training, and deploying machine learning models; Amazon Rekognition for computer vision; Amazon Comprehend for natural language processing; AWS Glue and AWS Data Pipeline for ETL and data integration; and AWS IoT Core for connecting and managing Internet of Things devices. Application delivery and developer tooling include Amazon API Gateway, AWS CloudFormation for infrastructure as code, AWS CodePipeline and CodeBuild for CI/CD, and Amazon CloudFront for content delivery across a global edge network. The AWS Marketplace and AWS Partner Network (APN) provide channels for third-party software, consulting partners, and managed service providers to offer products and services that run on or integrate with AWS. Infrastructure, delivery model, and pricing: AWS operates a global infrastructure composed of multiple geographic Regions, each containing multiple Availability Zones—physically separate data center locations engineered for fault isolation and high availability. This global footprint supports data residency, low-latency delivery, and resilience for customers deploying distributed systems. AWS’s commercial model emphasizes flexible consumption and cost control: customers commonly choose pay-as-you-go billing for on-demand resources, with options for reserved capacity, savings plans, and spot instances to reduce costs for predictable or interruptible workloads. Support tiers and managed services are available at varying cost and service-level commitments. Security, compliance, and governance: AWS provides a suite of security and identity services—such as AWS Identity and Access Management (IAM), AWS Key Management Service (KMS), AWS CloudTrail, and AWS Config—to help customers secure environments, manage access, encrypt data, and demonstrate compliance. AWS documents participation in standard industry compliance frameworks and certifications, and publishes detailed security and compliance resources to help customers meet regulatory obligations. Customer segments and use cases: AWS serves a broad range of customers that include startups, established enterprises, public sector organizations, educational institutions, and independent software vendors. Common use cases include web and mobile application hosting, data analytics and warehousing, machine learning and AI workloads, backup and disaster recovery, IoT deployments, gaming infrastructure, and enterprise application modernization. AWS emphasizes scalability, elasticity, and rapid provisioning to support development velocity and business agility. Ecosystem, training, and partner network: AWS supports a large ecosystem of technology and consulting partners that build, certify, and deliver solutions on the platform. The company offers official training, certifications, and documentation to help developers, architects, and IT professionals gain proficiency on its services. AWS Marketplace and partner programs provide channels for third-party software procurement and professional services. Business model and positioning: AWS generates revenue principally through consumption-based fees for cloud services and through related professional services and support offerings. It competes in the global cloud infrastructure market with other major cloud providers by focusing on breadth of services, global infrastructure, developer tooling, partner ecosystem, and continuous release of new managed services. AWS positions itself as an enabler for digital transformation by reducing the capital and operational burden of running infrastructure, allowing customers to focus on application development and business innovation. For additional, up-to-date, and authoritative information on product details, global infrastructure, security programs, and service announcements, AWS’s official website and documentation pages provide comprehensive resources and customer-facing materials.

Visit company vacancy